FAY has its roots in the USA in the early 1980s, when Diego and Andrea Della Valle discovered the fire department work jackets in Maine. Inspired by this discovery, the "Fay 4 Ganci" quickly became a symbol of city life and achieved cult status worldwide.

Icon of the workwear world and a cult symbol, the “Gancio” embodies an always current outdoor chic. It stands for durable, versatile and timeless models - an expression of style and functionality.

The Fay coats and jackets for men and women are characterized by their outstanding functionality. Thanks to high-quality materials and precise workmanship, they not only offer first-class protection from the elements, but also an optimal balance between style and functionality.